Social Media and Email Marketing for People & Planet

Ethical Marketing That Drives Results

I help mission-driven businesses grow their audience, drive traffic, and increase conversions through social media, content strategy, and email marketing that actually resonates. No tired sustainability buzzwords. Just smart, relevant messaging that reflects how people make decisions today.

Feeling stuck when it comes to social media?

Maybe you've tried every possible social media “strategy” out there, but nothing seems to work. Maybe you’re stretched thin and social media feels like just another stressor. Or maybe you’re speaking to your values, but your content isn’t getting through in the way you hoped.

Before adding another tactic to your to-do list, ask:
What if it’s not about doing more, but doing what actually works?

When strategy, storytelling, and audience insight come together, that’s when content starts to resonate, build real traction, and bring in the people who’ll not only buy from you, but believe in what you’re building.

Hi, I’m Val!

After five years working with eco-conscious brands, I started noticing a pattern: the same minimalist look, the same climate stats, the same tired messaging - and it just wasn’t landing anymore. Not with audiences, and not with me.

So I took a step back. Now, I help purpose-driven businesses market smarter and connect deeper with strategies that are sharp, human, and refreshingly real.

No clichés. No fluff. Just content that works.

Also, join us and let’s hang out on Instagram - I share the work, the wins, and everything in between.

Green Socials supports ethical brands with strategic social media, content, and email marketing that drives real results - more visibility, stronger trust, and content people actually care about.

Ready to grow your visibility and stand out where it matters?

The most popular packages


Done-For-You Social Media Management

Ideal for businesses ready for a hands-free approach to advanced social media platform growth.


Done-With-You Social Media Management

Newsletter campaigns are one of the most powerful tools in digital marketing to convey campaign messages.


Email Marketing & Newsletters

Ideal for impact entrepreneurs seeking hands-on social media management support.


  • Audrey Barucchi, Conservation Volunteers Australia

    Green Socials is by far the best choice we've made for both our social media and newsletter! Not only our visibility and engagement metrics have increased significantly in a matter of weeks, but Val and her team have slowly become an extension of ours! They're an absolute pleasure to work with and I would strongly recommend Green Socials to all purpose and values driven organisations.

  • Ben Male, Team Empathy

    Literally the BEST experience I've ever had working with a service based agency!! Such a friendly, fun and professional team, that have made our Social Media Management SO EASY!! We've gone from the occasional post to EPIC content EVERY SINGLE DAY! It's been so easy to just submit content to our shared channel, then BOOM, our content appears on social every day fresh, epic, and highly engaging!

  • Laurelle Crossland, Loyal To Nature

    Val and the Green Socials team are absolutely magical! The Done-With-You package is GOLD. From the on-boarding experience of setting up the detailed content strategy, to the creation of customizable and beautiful brand templates, I felt ready to execute! They provide on-brand plans to help me create incredible posts (including hook, caption and script ideas for reels as well as awesome trending audio). They also take care of hashtags, keywords, and the entire scheduling process! As someone who is incredibly busy, I especially appreciate the community outreach and engagement they do to help me connect with and grow my community. Our monthly analytics and catch-up calls are such a vibe! Working with Green Socials, whose values align fully with my brand’s mission and purpose, has been an absolute dream. Highly recommend!!

  • Mitchell Sprague, Aurify

    Green Socials has been a pleasure to work with. They have great insights, experience and systems to manage our socials. Creating a hassle free experience. Social media has grown from 100-1000% across platforms.

  • Jeroen Bolluijt, Sustainability Consultant

    It is a great team to work with, very organised and knowledgeable. I went from an okay profile to a very professional and consistent experience. Do it!

  • Laura Maskrey, Karmic Witch

    I had the opportunity to have my socials reviewed by Green Socials and it was an extremely valuable exercise. They had done extensive research on my brand, our current social media presence, and our website before our meeting and they turned up with a social media plan that was fully tailored to my business. They gave me fresh ideas for my content pillars as well as giving me lots of industry tips throughout our call, both of which I am very excited to put into place in my social media plan. The team at Green Socials were so professional whilst still being approachable, and I would absolutely recommend them to anyone who is thinking of using their services.

  • William Coldwell, The 21st Rewrite

    Val is honestly one of the best people I have had the pleasure to work with. Right from the start, Val impressed me with a detailed plan to revolutionise my marketing, and was able to provide a clear vision and guidance for each step of the process. I gained a lot of insight into how to build a sustainable platform for marketing my podcast and supporting its community using Instagram, plus templates and a framework that I can continue to use myself going forward…

  • Ellen McCallum, Food Equity Group

    Valentine is a dream to work with! She is consistently professional, friendly and easy to work with. The quality of work produce is excellent, building our brands social media presence from the ground up. Would highly recommend her to anyone - Thanks Val!

  • Chris Evans, Experlio

    Valentine is incredibly knowledgeable in social media marketing. Her presentation and delivery were really incredible, even better than we could have hoped. It's clear that Valentine is at the top of her game and field. The professionalism displayed showed us that Valentine doesn't just do the work, she thrives in the work. Truly a special professional to work with.

 Frequently Asked Questions

  • We're based in Sydney, Australia, but we work with businesses worldwide.

  • We specialise in organic content creation and management. Our digital marketing packages include services such as social media management, email marketing, and blog post writing — everything that your organisation needs to stand out online.

  • We work with mission-driven businesses — in other words, the ones that aim to change the world in a positive way beyond simply earning profits. Green Socials collaborates with non-profit organisations, eco-friendly eCommerce shops, CSR consulting agencies, and many other industries which are driving positive change for the environment, communities and/or animals.

  • Ethical marketing focuses on honesty, transparency, trustworthiness, and responsibility in communication. Green Socials has pledged to The Ethical Move. This means that whether we're crafting client communication strategies or our own, we use responsible and honest marketing to share our client stories and promote our services.

  • If you're unsure about your business's needs at any stage, don’t worry. At Green Socials, we'll honestly let you know if your business isn't ready for services like social media management, email marketing, or blog post writing. We recommend scheduling a discovery call with our founder, Valentine. She will provide her best recommendations, even if they don't involve our services.

  • As much as you’d like. We offer a variety of packages at different price points. Since we work with clients from diverse industries, customisation is essential. Our clients have the flexibility to choose specific inclusions in their packages, allowing for as much personalisation as desired.

  • Yes, we require a three-month commitment for our social media management and email marketing packages. Most organic content strategies need time and consistency to achieve optimal results. That's why we don't work with clients for less than a three-month period.

Want to put your mission-driven business at the forefront of your target audience?

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